Creative Direction

We guide the creative vision across every touchpoint, keeping your brand cohesive everywhere it shows up.

Brand & Creative

Why Creative Direction Matters

As a business grows, more people start touching the brand: printers, web developers, social media help, videographers. Without one person guiding the look and message, things drift and your marketing starts to feel like it came from five different companies.

Creative direction gives you a single point of oversight, so every campaign, shoot and piece of content supports the same story.

What’s included

How We Can Help

Every engagement starts with a free consultation, so the scope fits exactly what your business needs.

1

Campaign Concepts

Big-picture ideas and visual direction for launches, promotions and seasonal campaigns.

2

Vendor Oversight

Review and guidance for outside designers, printers and production teams so everything stays on-brand.

3

Shoot & Content Direction

Art direction for photo and video shoots, from shot lists to final selects.

4

Creative Direction Retainer

Ongoing oversight to keep design consistent across all vendors and channels.

Want to know what this typically costs? Our standard rates are published. See pricing →
Our work

Recent Creative Direction Projects

Click any project to open its info sheet.

FAQ

Creative Direction Questions

Do I need creative direction if I already have a designer?+

Often, yes. A designer executes individual pieces; creative direction makes sure all the pieces work together.

Can you work with my existing vendors?+

Absolutely. Most creative direction work is guiding the team you already have.

Is this available monthly?+

Yes. Creative direction is available as a monthly retainer or as part of a Fractional CMO partnership.

Let’s build something great together.

Free consultation. No pressure, no obligation.